Dedh-Shana mei aapka hardik swaagat hai. We’re here with our new collection — Maachis. As the name suggests, this collection is inspired by matchboxes. But not just any matchboxes — old, Indian, colorful ones.

If you look closely at these matchboxes, you’ll notice something special. The artwork, the motifs, the typography — each box tells its own little story.

We took inspiration from these details, created collages out of them, and built an entire collection around that idea. From the prints to the silhouettes, everything in Marches is rooted in those matchbox designs.

It’s our way of turning everyday nostalgia into something functional, bold, and wearable.”